Today, Scale Computing released results of a market survey conducted by ApplicationContinuity.org. Sponsored by the developers of HC3, the report showcases why midmarket organizations are embracing on-premise virtualization over the cloud, the driving factors behind this decision, and what alternatives companies are choosing for their mission-critical applications and data. More than 3,000 IT professionals in the US participated in the recent survey, which shows that nine-out-of-ten midsize companies prefer to keep their critical applications and data local and that cost and complexity remain key concerns for both cloud and on-site virtualization. For a complete list of survey findings, download the free report by visiting: http://bit.ly/CloudTakesABackSeat.
Over my past few posts, we have talked a lot about vendors’ reseller programs and their relevance in today’s business climate, as well as the need for missionaries to take your technical message and solution to market. Shifting gears today, let’s discuss how we all think about the most important of business processes: getting the sale.
I was young in technology sales at the time when technology sales were young too, and you didn’t get tossed into the water to see if you could swim or not. The analogy was that the young sales guys were like the ‘new dogs.’ We were sent to work with the ‘old dogs’ so that they could show us how to do it. Kind of makes sense, right?
Well, a lot of what the ‘old dogs’ taught us was complete BS. Or, maybe more appropriately, complete dog s$%&. Continue reading